Most influencers face challenges to show their real value to brands and monetize their social media followers. Initiating innovation by catalyzing the commercial potential of micro-influencers brings brands closer to consumers and helps to reach out to new audiences.

One percent of the top-influencers get all the bookings and the budgets; the majority are not even on the radar of the brands. Brands and ad agencies don’t know and subsequently don’t work with Micro-Influencers. Ad agencies spend the marketing budgets mainly with the expensive top 1% or 2% influencers.

* Micro-Influencers are often perceived as more authentic and trustworthy to their followers.
* Micro-Influencers exist in niches also are hard to find, segment, and commercially connect with the right brands.
* Micro-influencers have a robust social reputation, and their trust-level influencing their audience is a gold-mine for marketers and brands.

A trusted AI system and Smart Algorithms – Interested to know more?

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