To successfully raise capital from potential Limited Partners (LPs), the Investment Fund fund led by a General Partner (GP), need to design a fund strategy and executional plan. A well-drafted, stable fund narrative to attract potential LPs.
An effective fund design comprises three key elements:
(1) Impact and investment thesis and solid fund foundation and structure
(2) Strategic financial documents and coherent economics.
(3) Narrative, Marketing Material
This process is often executed in sequential order, starting with articulating convincing investment thesis and strategy, compelling fund economics, and a strong narrative.
All these steps are complex, highly connected and will be developed dynamically.
> The GPs develop a more sophisticated understanding of potential investor interest.
> Each step of the process will be retuned and revised to create a focused, consistent and integrated Impact Investment Fund.
Not even the best marketing skills can help to secure investment capital if your fund is poorly designed. Your Fund Design is Key. Contact Us.